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Many, including news titans, Time, Newsweek, Los Angeles Times, Chicago Tribune, and The Wall Street Journal are writing about the alternative spiritual phenomenon being embraced by millions  -----  The Divine Feminine.  The Divine Feminine has many faces and can be defined as Goddess, She of Ten Thousand Names, Mary Magdalene, Mary, the Mother of Jesus, the Holy Spirit, Our Lady of Guadalupe, Mother Nature, and many more. Some, but certainly not all alternative spiritualities who identify with a feminine or female face of divinity are Neo-Paganism, Nature Religions, New Agers and Wiccans. Converts are also within more well known religions who incorporate this principle within their spiritual repertoire, including Jews, Hindus, Buddhists and Christians.

Current growth figures suggests, by 2012, Wicca may be the third largest religion in the United States, followed by Christianity and Judaism, predicts the Chicago Tribune.

Sacred or purposeful travel with religious intent has grown 22.5% between 2002 and 2004, according to the Department of Commerce.

The Goddess Movement is one of the fastest growing spiritualities today which translates into high sales as niche markets (tours, books, fairs, specialty stores, websites, newsletters, clothing, jewelry, statuary) develop to satisfy demands, as reported by the Los Angeles Times.

Her image is emerging...inspired by archaeology, as well as mythology, academic and popular books about goddess worship have become a publishing phenomenon, according to Megatrends for Women.

Goddess worship has been around for over 20,000 years compared to a male God, only several thousand years old. Undeniable proof exists on reliefs, cave walls, pottery, textiles, in archaeological sites and literature that has been excavated.  The Acheulian Goddess figurine, found in northern Israel, is 225,000-800,000 years old and is the oldest work of art ever found!

Female figurines depict a reverence for Goddess and are no longer characterized as mere fertility figurines or ancient Barbie dolls, as stated by  the scholarly London based Minerva Magazine.

Goddess advocates are no longer just perceived as radical feminists or liberals. They are social and political activists, humanitarians, environmentalists, teachers, housewives, sanitation workers, ministers; people of all faiths, from all cultures and walks of life.

Even the most fundamentalist theologians and archaeologists are beginning to accept the idea God had a wife or consort, the Goddess, according to Biblical Archaeology Review and Archaeology.

Scholars of religion and other fields of Academia have long recognized the Goddess' significance in spiritual and political history. The beloved scholar and mythologist, Joseph Campbell, and Dominican-turned Episcopal priest, ecologist and international lecturer Matthew Fox are just two of the well known and respected individuals who have brought the news to mainstream/popular culture.

Myths of the Great Goddess teach compassion for all living beings. There you come to appreciate the real sanctity of the earth itself, because it is the body of the Goddess.” - Joseph Campbell, The Power of Myth

All the medieval mystics called God “Mother,” as does the Bible,” - Matthew Fox

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Relevant Recent Media Coverage & Citations

News titans write about the rise of the Divine Feminine


  • “Something About Mary,” Time, March 21, 2005

  • “Hail Mary,” Newsweek, August 25, 1997

  • “God's Woman Trouble,” Newsweek, December 8, 2003

  • “The Bible's Lost Stories,” Newsweek, December 8, 2003

  • “When God Was A Woman,” Time, May 6, 1991

  • “Is Goddess Worship Finally Going to Put Men in Their Place?” The Wall Street Journal, June 7, 1990

  • “Vatican Combats Threat of “Alternative Religions,” The Independent, June 16, 2004

  • “Druidry – Today and Yesterday,” October 9, 2003 - http://www.bbc.co.uk/dna/h2g2/A1300140

  • “Religious Identification in the United States” - http://www.religioustolerance.org/chr_prac2.htm

  • “God as Woman,” The European,  May 31 – June 2, 1991

  • “In Goddesses They Trust,” The Boston Globe, July 9, 1990

  • 'Major Religions of the World Ranked by Number of Adherents' – http://www.adherents.com

  • 'American Religious Identification Survey' – Graduate Center of the City University of NY – http://www.gc.cuny.edu/studies/

  • “How Many Wiccans Are There?” - http://www.religioustolerance.org/wic_nbr1.htm

Wicca projected to become Number Three

According to the ARIS survey of the American adult population there was a 17 fold growth rate in Wicca between 1990 and 2001 – the highest of any faith group. This doubling in numbers would suggest by 2012, Wicca would be the third largest religious group in the United States, behind Christianity and Judaism.


  • http://religioustolerance.org/wic_nbr1.htm

Chicago Tribune, May 1998

Purposeful or Sacred Travel on the rise -

Based on Department of Commerce surveys of U.S. Residents going overseas, the number of travelers citing religion as the main purpose for their trips grew 16.0 percent from 2002 to 2004, matching the percentage growth in total overseas travel. When you add in people who listed religion as only one of the reasons, the growth was 22.5 percent.


  • Travel Insider, Chicago Tribune, April 30, 2006

Goddess Movement translates into high sales and niche markets & Her Image is Emerging


  • Megatrends for Women, Patricia Aburdene and John Naisbitt

  • “Blazing a Trail for Followers of the Divine Feminine,” LA Times, February 11, 2006

Goddess worship has been around for over 20,000 years


  • The Chalice and the Blade, Riane Eisler

  • When God Was a Woman, Merline Stone

  • The Once and Future Goddess, Elinor W. Gadon

  • Sacred Places of Goddess: 108 Destinations, Karen Tate

Female Figurines are images of Goddess


  • Dr. Beth Nakhai, lecturing at Claremont University School of Religion on Mother and Child Images of the Middle East in Spring 2004.

  • “Neolithic Sha'ar Hagolan: Art, Cult and Settlement in the Jordan Valley, " -  Yosef Garfinkel, Minerva, London, July/August 2002

Goddess Advocates are not just radical feminists -


  • “New Directions for Women,” Napoli and Saul, July/August 1991

  • Urgent Message from Mother; Gather the Women, Save the World, Jean Shinoda Bolen

  • “Who Are the New Goddess Advocates?” Karen Tate, The Beltane Papers, Summer 2006

  • The Partnership Way, Riane Eisler

  • The Chalice and the Blade, Riane Eisler and David Loye

Fundamentalist theologians recognize God had a wife, Goddess -


  • “Pagan Yahwism: Folk Religion of Ancient Israel,” Ephraim Stern, Biblical Archaeology Review, May/June 2001

Scholars have long known the significance of Goddess -


  • The Language of the Goddess – Marija Gimbutas with intro by Joseph Campbell

  • 'In All Her Names,' essay, Joseph Campbell

  • “Not for Women Only,” Marguerite Rigoglioso, New Age Journal, June 1997

  • “Awakening to the Goddess,” Marguerite Rigolioso, New Age Journal, June 1997

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